{"product_id":"french-in-the-morning-a-history-of-cajun-and-creole-radio-in-louisiana-and-texas-1928-2025","title":"French in the Morning: A History of Cajun and Creole Radio in  Louisiana and Texas, 1928-2025","description":"\u003ch3 class=\"Pa0\"\u003e\n\u003cspan class=\"A0\"\u003e\u003cspan style=\"font-size: 16.0pt;\"\u003eFrench in the Morning: A History of Cajun and Creole Radio in Louisiana and Texas, 1928-2025\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-size: 16.0pt; line-height: 115%; font-family: 'Adobe Garamond Pro',serif;\"\u003e\u003cspan style=\"font-size: 16.0pt; line-height: 115%; mso-fareast-font-family: Adobe Garamond Pro; mso-fareast-theme-font: minor-latin; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eNoah Arceneaux\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003eAvailable October 6, 2026\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cstrong\u003eAbout the Book\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ci\u003eFrench in the Morning\u003c\/i\u003e is the untold, century-long history of Cajun and Creole radio in Louisiana and East Texas. This is a story of cultural resilience. Decades ago, critics predicted the imminent demise of French broadcasting in the United States. Yet, against all odds, some local stations continue to fan the flames of Cajun and Creole heritage by blasting out French-language music, news, commercials, and, of course, the rosary.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eFor many listeners, especially older French speakers, radio was more than background noise. It was a link to home, family, local news, church, and dance halls—the sounds of a culture that had often been mocked or pushed aside. Radio did more than simply broadcast Louisiana traditions—it helped to define modern Cajun identity\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003ci\u003eFrench in the Morning\u003c\/i\u003e traces the musical, cultural, and technological evolution of Cajun radio from its origins in the late 1920s, through the challenges of wartime censorship and a post-war boom into the streaming world of today. These are the stories of early-morning disc jockeys, scrappy musicians, outlandish salesman, comedians using questionable accents, and those who fought to keep French on the local airwaves. Filled with personal reflection and historical detective work, this book shows how one community has used radio to reclaim its heritage, find its voice, and keep its traditions alive. This book will appeal to anyone interested in Louisiana culture, radio history, roots music, or the enduring power of local voices.\u003c\/p\u003e\n\u003ch4 class=\"MsoNormal\"\u003e\n\u003cspan style=\"mso-bidi-font-family: 'Times New Roman';\"\u003e\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp class=\"BasicParagraph\" style=\"text-align: justify; mso-hyphenate: none;\"\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif;\"\u003eNoah Arceneaux\u003c\/span\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro';\"\u003e is a professor of media studies at San Diego State University and lifelong aficionado of all things radio. He is the editor for the \u003ci\u003eJournal of Radio and Audio Media\u003c\/i\u003e and hosts the “Saturday Cajun Music Show” on station KEUN in Eunice, Louisiana.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\n\u003cstrong\u003ePraise for \u003cem\u003eFrench in the Morning\u003c\/em\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp class=\"BasicParagraph\" style=\"text-align: justify; mso-hyphenate: none;\"\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro';\"\u003e“Arceneaux adeptly shows through interviews and archival material how Cajuns and Creoles used radio—an otherwise Americanizing force—to strengthen their cultural heritage. . . . As Arceneaux avers, radio does more than transmit messages; it shapes them. In the cases of Cajun and zydeco music, radio sometimes fostered the development of new styles or, conversely, sought to preserve older ones.” \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\" align=\"right\" style=\"margin-top: 9.0pt; text-align: right; mso-hyphenate: none;\"\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif;\"\u003e–Shane K. Bernard,\u003c\/span\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro';\"\u003e author, \u003ci\u003eSwamp Pop: Cajun and Creole Rhythm and Blues\u003c\/i\u003e \u003c\/span\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro';\"\u003eand \u003ci\u003eThe Cajuns: Americanization of a People\u003c\/i\u003e\u003c\/span\u003e\u003ci\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: MinionPro-It;\"\u003e\u003c\/span\u003e\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\" align=\"right\" style=\"text-align: right; mso-hyphenate: none;\"\u003e \u003c\/p\u003e\n\u003cp class=\"BasicParagraph\" style=\"text-align: justify; mso-hyphenate: none;\"\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro';\"\u003e“It’s hard to believe that no one has written this book until now. The story of French language radio in Louisiana is a significant part of the effort to preserve and regenerate the language and the culture it expresses. And here, Noah Arceneaux has done it right. .\u003cspan style=\"mso-spacerun: yes;\"\u003e  \u003c\/span\u003e. . He captures the ad hoc nature of the eclectic Louisiana French radio scene, ranging from meticulously produced studio shows to live broadcasts in bars.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\" align=\"right\" style=\"margin-top: 9.0pt; text-align: right; mso-hyphenate: none;\"\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif;\"\u003e–Barry Jean Ancelet,\u003c\/span\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro'; font-variant: small-caps;\"\u003e \u003c\/span\u003e\u003cspan style=\"font-family: 'Adobe Garamond Pro',serif; mso-bidi-font-family: 'Adobe Garamond Pro';\"\u003eprofessor emeritus of francophone studies and research fellow for the Center for Louisiana Studies, University of Louisiana at Lafayette\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003e© 2026 University of Louisiana at Lafayette Press\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e978-1-959569-39-8 \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e|\u003c\/span\u003e Paperback \u003cspan\u003e| \u003c\/span\u003e274 pp. \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e| 6\" x 9\" | October 6, 2026\u003c\/span\u003e\u003c\/p\u003e","brand":"UL Press","offers":[{"title":"Default Title","offer_id":42886725435472,"sku":null,"price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0069\/8132\/0777\/files\/Frenchinthemorningcoverforweb.jpg?v=1788208904","url":"https:\/\/ulpress.org\/products\/french-in-the-morning-a-history-of-cajun-and-creole-radio-in-louisiana-and-texas-1928-2025","provider":"UL Press","version":"1.0","type":"link"}